Course curriculum

  • 1

    Pt. 1: Leadership Principles

    • The 5 Leadership Principles for Leading Through Crisis - Jill Higginbotham

  • 2

    Pt. 2: The Financial Perspective

    • Introduction and Partnership

    • PPP

    • Finding Advisors

    • Debt and Grants

    • Reserves and Final Thoughts

  • 3

    Pt. 3 - Caring Through Crisis

    • Caring Through Crisis


Eufora Business Educator

Jill Higginbothum

Jill Higginbotham is the owner and founder of J Michael’s Spa & Salon in Louisville, Kentucky. After styling for 18 years and owning for ten, Jill’s passion is to elevate the industry by educating stylists and salon owners. Jill is a Top 200 Salon Today recipient and cover model, Business First of Louisville 40 Under 40 Honoree, Innovative Partners in Philanthropy recipient, and top 25 philanthropic small business owner. Jill’s perseverance and continued education has helped her create positive change with industry professionals and lawmakers alike. Thanks to her work with State Representative Jerry T. Miller, House District 36, spas, salons, and other small service businesses throughout the state of Kentucky are now legally allowed to obtain a license to serve wine and spirits to their guests. Through her partnership with Eufora, Jill desires to utilize her theatrical training and somewhat sarcastic attitude to help stylists realize the importance of their profession, their creativity, and their business.